SCOPE
Illustration Digital & Print
Date
2022
The Big Idea
Waterbourne was a new Mount Maunganui beach festival. With a range of water-sports, national competitions (NZSUP) and concerts, they celebrate all things beach and sustainability.
APPROACH
We came on board to develop the brand identity, creating an illustrative style that was deployed across all print and digital assets. Building on their fun and quirky tone, we developed scenes and posters that stood out in the ocean and when plastered all over town.
RESULTS
Waterbourne was loved by all, and will continue to thrive in the years ahead!